An Amazon influencer is a person who promotes products sold on Amazon to their followers on Facebook, Instagram, YouTube and TikTok. Popular Amazon influencers include Felicia Day, Yesteryears actress who uses social media influence to promote baby products and books and is a part of the Amazon Influencer Program’s hall of fame, and YouTube personality Justin Braun whose Amazon storefront OvertimeGarage markets construction tools and off-road supplies. While the influencers don’t sell products themselves, they earn small commissions each time one of their followers makes a purchase based on their recommendations.
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