So this is coming from a big deal that went down not in Taylor's favor. Big Machine Records owns the rights to all of her music. Every album through Reputation. Now, it was sold to manager Scooter Braun. Apparently, Taylor is NOT a fan of Scooter. She went to her tumblr and explained what the sale meant. She is not happy.
Then, Scooter's wife posted about it. Then Justin Beiber. Then Demi Lovato. All countering what Taylor had said about Scooter. Its all playing out in social media. Which is fascinating.
Whew, this is a lot to follow along. Here is twitter thread from reporter Yashar Ali who is following along all the developments and explains who and what.